Fisher Investments Strategy & Philosophy

For more on Fisher Investments strategies, continue reading. Fisher Investments supervises discretionary assets with a deep-rooted confidence in capitalism and free markets, while managing these assets with a proactive management style.

Proactive management means several things: firstly, that we continually monitor your portfolio and are active in navigating it through all market conditions. Secondly, we adopt no single investment style. We think that this closes doors on consistent gains. Instead, our approach to investment is flexible, proactive and dynamic, keeping with our innovative strategy and distinctive management style.

As part of Fisher Investments' philosophy, we start with the straightforward notion that supply and demand of securities are the solitary determinants of securities pricing. Equally, we believe capital markets are relatively efficient discounters of all widely known information. We believe for Fisher Investments strategy to add value through active management, the strategy must utilise information not widely known, or interpret public information differently (and accurately) from other investors. These core views are the nucleus to Fisher Investments strategy and have proved effective for the firm for more than 20 years.